Groundswell: Young & Free Alberta
Oct 30, 2008 
FlackLife Blog | By Bob LeDrew
Congratulations to Young & Free Alberta, a social networking site created with the support of the Common Wealth Credit Union, which has won a Groundswell Award.
Check out the profile of the initiative here: Groundswell: Young & Free Alberta.
If you want to look at return on investment here, try this from their submission:
- 63,431 site visits
- 197,529 page views
- 3:14 average visit
- 80,726 YouTube views
- 906 blog comments
- 230 Facebook fans
- 101 Twitter followers
- $179,000 unpaid media
- 2,000,000+ impressions
- 2,316 Y&F accounts
- $3,587,000 new funds
Account openings have been brisk, site traffic has exceeded expectations and media and youth interest in the program has been overwhelming. Since the program launched in October 2007, new account openings have grown by 960% over the same period one year prior in the 19 to 25 year old age group. Traffic and sales have been steady for the entire year even though all supporting traditional media stopped after the first two months of the program."
+ Original post
