CWCU: Young & Free Returns for Round Two
Sep 3, 2008
TMCnet
Common Wealth Credit Union (CWCU), Alberta's fourth largest credit union, today launched the second round of its innovative social media initiative, Young & Free Alberta, with a call to 19 to 25 year-olds to begin submitting video entries on why they should be chosen as the next Young & Free Spokester.
"We are looking for an outgoing, creative individual who has a knack for social media and connecting with his or her peers to continue the momentum and build on the success from last year," said Kim Crockett, Young & Free Manager, Common Wealth Credit Union. "The successful candidate should be comfortable with blogging, producing videos and public speaking."
In turn, he or she will receive a free Flip digital video camera, a MacBook notebook computer with paid Internet and use of a Chevrolet HHR vehicle with a gas allowance. And that's just scratching the surface. The winning spokester will also receive a Canon digital camcorder and digital camera, use of a Blackberry and a $36,000 a year salary, plus he or she will be privy to exciting travel opportunities.
Launched in fall 2007, Young & Free, Alberta's first free financial management service package built for and with young Albertans' input, engages Generation Y through an interactive website that is populated with blogs, vlogs and polls on everything from finance to pop culture, courtesy of the winning spokester.
"This is the most fun and rewarding job a person can ever have," said 19-year-old Larissa Walkiw, who was the inaugural spokester and voted the 2007 winner by her peers in a fierce online voting competition. "I had a blast and learned a lot in the process - and no doubt my successor will too!"
Video entries will be accepted and posted online at www.youngfreealberta.com until October 1, 2008. Common Wealth Credit Union will then select the top three finalists for the public to decide the winner from via online voting.
The Young & Free financial platform is free from any unnecessary service charges, thereby allowing more resources for 17 to 25-year-olds to protect, manage and save their money.


